Latest Gaming News

Huge Marketing Push For Resident Evil 4 In America

Gamecube

18th December 2004, 5:17pm
In Times Square. On massive screens for all to see. Americans won't only see it there; they'll hear it on the radio, read it in the newspapers and watch it on T.V.

In the Christmas and New Year's break, Capcom expects 20 million US viewers to see the ad, which will have 15 and 30 second spots on various cable and regular channels across the US and Canada.

Online, at the official site, logos and other stuff will be available for fans to create their own sites. Capcom is going to give away limited edition U2 iPods to the best site owners.

Nintendo and Capcom really want this game to succeed.
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by Nick Schaedel