Latest Gaming News

Japanese Mega Game Company Formed

19th May 2004, 2:18pm
Sammy Corporation and Sega Corporation have established Sega Sammy Holdings a joint holding company where by Sammy and Sega will become Wholly-owned subsidiaries of the holding company, subject to the approval of all parties involved. According to documents released the joining of these parties is to maximise corporate value by combining management and other benefits to strengthen the companies positions. As Sammy and Sega have minimal overlap and competition they are expected to achieve complementary results, which appears they will continue on their way with what they do best.

The transaction is expected to go ahead on October 1, Where the holding company will form with Sega and Sammy falling under its umberella. The expected by March 2007 have completed creating new divisions Pachislot & Pachinko-Related Business, Amusement & Consumer-Related Business, Media Contents & Network-Related Business and Other Business.

Some of the benefits to arrive from this deal for the company include:
  • Complementary Business Portfolios and Earnings Enhancement through Efficient Management
  • Pursuit of Synergistic Benefits
  • Pursuit of Streamlined Management under a Holding Company Structure
  • Stable Management Infrastructure Establishment
So big news coming out of Japan with the creation of another company that will hold both Sammy and Sega. Discuss this in our forum tell us what you think of this news.
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by Robert Gardner